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Welcome to my site.
私のウェブサイトへようこそ

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About Me

I am a results-driven marketing professional specializing in sales marketing, partnership development, creative strategy, and entertainment storytelling. I have a proven track record of creating and managing impactful marketing and media programs tied to multimillion-dollar revenue streams from clients across industries, e.g., tourism, insurance, retail, QSR, gaming, food & beverage, consumer products, etc.

My experience to-date is built upon various roles at International Quality and Productivity Center (IQPC), Warner Bros. Discovery - representing renowned brands such as Max, HGTV, Adult Swim, Cartoon Network, TBS, TNT, etc. - and most recently, Cirque du Soleil Entertainment Group. My strengths lie in leveraging consumer insights to craft integrated marketing solutions, collaborating with cross-functional teams to deliver on strategic initiatives, and addressing challenges with a methodical and analytical approach.

My personal passions include traveling and exploring different cultures, immersing myself into the worlds of anime and manga, as well as visiting new restaurants/bakeries. I'm currently based in NJ, right outside of NYC. If you're interested in connecting, let's meet up for a coffee.

WORK SAMPLES

WORK SAMPLES ANCHOR

PARTNER COLLABORATIONS / CONTENT EXECUTIONS

TWE x CDS_FINAL_16_9

Treasury Wine Estates x Cirque du Soleil

"Take the Leap" and experience the enchanting legend of Stags' Leap Winery through the mesmerizing artistry of Cirque du Soleil 

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Sun Life: Invest in your future x Cirque du Soleil

Bespoke content series starring two inspiring artists from CORTEO and promoting campaign messaging from Sun Life's wealth pillar

DARETOBE-V2.1 COLO VF_1

Cervezas San Miguel x BAZZAR Gran Canaria

A toast to the "seekers" through a dynamic soundscape + onsite activation capture of San Miguel's custom beer garden 

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Cervezas Alhambra: Creando un icono x Alegría Spain Tour

A behind-the-scenes look into how Alegría maintains its status as an iconic Cirque du Soleil show, much like Alhambra as an iconic beer

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Cervezas Alhambra: Preguntas sin prisa x Alegría Spain Tour

25 "Questions without rushing" featuring various members from Alegría: In A New Light show team and Cirque du Soleil IHQ 

AIRCANADA-IANA-ENG SUB V5 (1)

Air Canada x Cirque du Soleil

Real time content capture of ECHO aerialist and show team flying aboard Air Canada from Ottawa to Vancouver for their next tour stop

SYNTAX V.8 -VF -

Syntax x Cirque du Soleil B2B Case Study Video

How Cirque du Soleil successfully transitioned to SAP S/4HANA Cloud through the Syntax Compass framework

Aflac x Cirque Social 1 1080x1920 h.264

Aflac x Cirque du Soleil Athleticism 

Editorial clip-based videos showcasing awe-inspiring circus stunts/acts aligned with Aflac's brand messaging 

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Costa Rica Tourism x Cirque RAW: PURA VIDA

Explore Costa Rica's rich biodiversity and enchanting landscapes through Cirque du Soleil's otherworldly lens (+ behind-the-scenes)

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GEICO x TNT Black Adam/DC Universe Marathon

Network promotion of Black Adam theatrical release through a weekend marathon of DC films + customized special look clip

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Adobe Photoshop x Pretty Little Liars: Original Sin S1

On-platform, media sponsorship of a Max Original - custom pre/mid-roll bumpers + light ad-load/single advertiser experience

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Papa John's x The Flight Attendant S1

Linear + digital show sponsorship of TFA on TBS as part of Front Row (series of Max Originals premiering on cable) 

SAG_2022_Subaru_Social_E08 Mixed

Subaru of America x 2022 SAG Awards

Repurposed custom content distributed across linear and social + onsite activation/rock ramp showcasing the 2022 Subaru Forester

TBS Macy's QR- Friends

Macy's 4Q'21 Holiday Campaign

White label creative (produced by House of Max) + in-program QR Codes (linear ad product) anchored within high-profile stunts 

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Wrangler x 2021 Adult Swim Festival 

Live giveaway of Wrangler x Rick and Morty co-branded merch for fans tuning in to the second iteration of the [as] Virtual Fest 

Subway ATU

Subway's Eat Fresh Refresh Campaign (2021)

Custom content featuring Adult Swim's Action Team Unite! and Subway's "So Much New" messaging 

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Wendy's x Adult Swim Jr. (2021)

Annual April Fools' Day programming prank presented by Wendy's + added promotion to drive restaurant app downloads

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PlayStation 5 x Rick and Morty Bracket Challenge

Instagram Story + fan voting campaign launched during March Madness to sustain relevancy and demand for PS 5 console

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H&R Block's The Human Advantage 1Q'21 Campaign

Friends thematically-aligned 360° promotion across TBS linear, digital and social platforms

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bubly's 2020 Holiday Campaign Videos 1 + 2

Branded Content aligned with TNT 24 Hours of A Christmas Story programming stunt, 

LEGO Super Mario Product Launch (2020)

Sweepstakes housed in custom-designed Digital Hub on CartoonNetwork.com, 

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Visible x TNT Breakout Movies (1Q'20)

Linear sponsorship of Black Panther premiere on TNT with limited commercial interruption

GO-TO-MARKET + PITCH/PROPOSAL SAMPLES
(Select proprietary information/pages removed)

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Cirque du Soleil Artist Influencer Network
2024

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Front Row on TBS + TNT
2021-2022

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Cirque du Soleil DNA (Keynote file)
2023

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Friends-giving
2021

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Adult Swim Festival
2022

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WM Entertainment x SDCC
2022

EVENT EXECUTIONS

FUN FACTS

My favorite travel destination is Japan; the background of this site is a photo I took of the Akihabara district in Tokyo. ​​

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My parents and sister are my greatest sources of motivation.

Originally majored in architecture before switching over to marketing and management.

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I have a major sweet tooth and will happily recommend dessert spots in NYC or Jersey.

Been told I have "typewriter-like" handwriting.

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CALL OR TEXT

T: 212-731-9827 

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